A Letter to lovely client:
Oct 01,2026 | PHORCYDES
A Letter to lovely client:
Two years ago, during the National Day holiday, we assembled our initial team and relaunched the brand's formal operations (we had originally launched in 2020 but paused due to the pandemic and other factors).
Following the relaunch, the PH1 received positive feedback, and we achieved a breakthrough in luminous technology that was immediately applied to the PH2. Since then, we have navigated a series of immense challenges: a marketing crisis on AliExpress; the difficult process of switching sales platforms and strategies; changing movements; re-vetting and establishing partnerships with suppliers; team expansion and office relocation; and the creation of a dedicated in-house department for dial and hand assembly.
We are incredibly fortunate to have survived and achieved steady growth.
In the coming year, we plan to:
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Maintain absolute honesty and transparency in our community communications.
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Ensure efficient email communication with a 24-hour response time.
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Stick to a single sales channel to guarantee the highest quality after-sales service.
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Release at least one new model or colorway each month.
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Offer free customization services (allowing for component combinations beyond standard SKUs).
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Continuously optimize and upgrade our luminous block technology; we are currently developing the ultimate fully luminous dial (yes, truly the best) and advanced charging technology.
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Introduce a quartz movement line across our entire product range, with new models offering both quartz and mechanical options.
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Continuously improve finishing quality and pay even greater attention to detail.
We remain driven by our passion and are committed to delivering even better products and services.
Thank you, every one.